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New Trends in Vehicle Advertising

// carsigns // July 23, 2014 //

All businesses; regardless of type, want to sell their brand. Not having appropriate advertising can make it impossible to thrive in today’s business world. Vehicle advertising with high resolution graphics and car top signs have become a new trend. It’s one of the most effective and inexpensive ways to conduct marketing and drive consumers to your business for little investment.

In years past business owners painted on their name and phone number on company vehicles. Some used stencils and literally did it themselves. This method was permanent, unattractive and costly. It did not do well in sunlight and would quickly fade and become illegible. Times have changed and the sky is the limit with can be placed on a vehicle for advertising methods. New trends in vehicle advertising can grab positive attention and bring customers to a business in a way that was not possible in the past.

Suggestive mobile advertising can bring attention to a brand when the consumer least expects it. A well printed graphic on a vehicle’s back window can be suggestive when the vehicle is driven in lunch time or dinner traffic. Graphics of a delicious, fresh, hot, cheesy pizza can make the consumers viewing it crave that product. Suggestive vehicle advertising can be a key marketing tool for any type of business. Vehicles are constantly moving, your brand seen in traffic creates an impact. Business owners are using their vehicles as moving billboards.

Companies are placing effective artwork on a vehicle for little cost. The graphics, if done correctly, can last for years. The message conveyed needs to be clean, short, eye catching and suggestive. The graphic should be printed in full color and be high resolution. The most successful vehicle advertisements are the ones that are memorable. A combination of a vehicle or window graphic, with a car top or window sign, increases the attention to your brand and the marketing message you want to convey.

When a vehicle with effective graphics is driven through town on a regular basis, literally hundreds of possible consumers see that message on any given day. Therefore, in just several hours of driving around town, you have already promoted your business to thousands of potential customers! All that you have to do now is to put your imagination to work (or let one of HTH, Inc’s talented graphic designers do that for you for no additional cost) and craft a truly amazing and eye-catchy vehicle graphic, vehicle window graphic, or car top sign.

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