Car signs are everywhere; as you drive through town, you undoubtedly come across a variety of car top signs for businesses, each attempting to spread their brand across town. Delivery-based food businesses, repair companies, and landscaping entrepreneurs are all examples of business plans that can capitalize on their high rate of mobility. A vibrant, well-kept car sign can capture the attention of passerby and embed a brand’s logo and associated services in their mind for future reference. Having a well-kept car sign, therefore, is imperative for spreading a positive reputation for your brand. Let’s take a look at the positive effects of maintaining your car sign.
A Bright Appearance
Businesses understand that first impressions are essential for gaining the trust of your customers. While a lit-up car sign adds vibrance to a vehicle that operating during the day, they are absolutely essential for companies that do most of their business at night, such as taxis and pizza places. While rechargeable LED car signs have to potential to last a lifetime, battery-lit car signs require regular maintenance to stay bright and vibrant. Changing the bulb in your car sign at the first sight of flickering or loss of luminescence is a must for maintaining your professional credibility.
Does your company have a new office, an added phone line for customer service, or a new “must-have” deal? Celebrate the growth of your business with your customers by keeping the information on your car top signs updated. Adjusting your car top signs with the benefits of growth (such as changing your sign decal to display new locations or services) is important for building credibility and transparency in your brand name. An updated phone number, business address, and logo are a must for maintaining an accurate business reputation in your surrounding community.
Keeping the color contrast on your car top sign bold and easy to read should be high on your advertising priority list. Vibrant graphics and sharp contrasts between your logo and word colors suggest that your business is well maintained. established, and, subsequently, a reputable business. Easy to install and affordable to produce, replacement decals are a must for any business with a fleet of delivery or service vehicles.If your car sign decal is starting to fade or warp, it may be time to invest in a car sign replacement decal.
Safety is an attribute highly valued by consumers; as such, businesses that exude safety in all of their business principles are more likely to stand out against competitors. So, how does safety relate to car top signs? The mounting hardware used to secure your car sign onto your vehicle is an integral part of this advertising medium. A broken, bent, or flimsy component of a car top sign’s mounting hardware can be a potential road hazard, harming either a pedestrian or damaging a civilian's vehicle should the remaining hardware pieces break free. While a badly secured sign can reduce the credibility of your business, a securely fastened sign shows that safety is a priority in your business, which immediately adds value to the service or product you provide.